ADVANCED TYPOGRAPHY - TASK 3
25/09/2022 - 10/10/2022 (Week 11 - Week 14)
Fadil puthiya madathummal peekikakandy / 0354579Advanced Typography / B'Creative Media / Taylor's University
Task 3 / Type Exploration & Application
Instructions
- Create a font that is intended to solve a larger problem or meant to be part of a solution in the area of your interest be it graphic design, animation, new media or entertainment design or any other related area not necessarily reflecting your specialization. End result: a complete typeface generated (.ttf) + applications.
- Explore the use of typeface in your area of interest, understand its existing relationship, identify areas that could be improved upon, explore possible solutions or combinations that may add value to the existing typeface. End result: a complete typeface generated (.ttf) + applications.
- Experiment. For your idea to qualify as an experiment it must be novel and unique — working with material that might be 3- dimensional, digitally augmented, edible, unusual, typographic
- music video or fine art. End result: defined by student.
After getting my feedback, I chose to go with the 2nd one, Then I made
some slides and showed it to the lecturer to get feedback of what to
specifically choose
Ideas
Mr Vinod advised me to choose the option with the gore-themed/horror-themed
fonts after I showed him this, and I wanted
Idea Exploration
Sketching
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| First sketch (2/11/2022) |
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2nd sketch (2/11/2022) |
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| 3rd sketch (2/11/2022) |
I found the 2nd one to be really funny but after getting the feedback I chose
to go the with 3rd one and chose to refine it more
After sketching it all in photoshop, I exported all the artwork to illustrator
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| Sketching and refining |
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| Making adjustments |
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| Making symbols |
After sketching it all in photoshop, I exported all the artwork to illustrator
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| Refining every letter one by one |
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| Finalizing the symbols and letters |
Then I Imported every letter to font lab 8
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| Kerning each and every letters, numbers and symbols |
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| Fontlab progress (16/11/2022) |
Font used in horror poster for game and movies
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| composition - 1 |
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| Composition - 2 |
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| Composition - 3 |
I chose to construct something new because I thought these ones were lacking
something.
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| Composition - 4 |
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| Final composition |
Final font
Full font
Downloadable Link: https://drive.google.com/file/d/11BjBVve4yDnfmiLfXVwUBovwCnNhdew0/view?usp=share_link
Feedback
week 10
General feedback: You have to think carefully about writing instruments and
letterforms
Specific feedback: You can try drawing in photoshop and then image tracing in
illustrator to refine it
Week 11
General feedback: Try to convey and represent what theme you chose in the
first place
Specific feedback: Add more details to the font, It looks like just normal
letters with ragged edges as of now
Week 12
General feedback: You also have to work on the Whole blog and a summary of the
final product and the research
Specific feedback: The typeface Is good as of now, and consistent as well.
Start working on the posters soon.
What Netflix’s Top 50 Shows Can Teach Us About Font Psychology
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| Mind map |
Whether or not we realize it, design plays a big role in how we perceive the value of a product. From books, to snacks, to beauty products, the power is often in the packaging.
So when it comes time to design an ad, or a product label, or a logo, put some thought into the font designs you use. There’s a good chance they can influence how people perceive your marketing content and your product.
Typography: Anatomy of a Letterform
Typography is not just about choosing the beautiful font to display text and create a mood for the project. It is much more than that. It underlies the success of every project. The deal is, much like color, typeface styles used in a design have a significant impact on the way a user perceives that design.
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